Beyond Fundraising: New Strategies for Nonprofit Innovation and Investment, 2nd Edition Review

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Beyond Fundraising: New Strategies for Nonprofit Innovation and Investment, 2nd Edition ReviewI picked up this book just as the board of directors of the local theater group sent me to set up a campaign to raise capital for a new building. All of a sudden I was faced with the idea of raising lots of money instead of just the small amounts we need to put on individual productions.
To my surprise, although I guess I shouldn't have been, Chapter 7 is on Capital Campaigns. She summarizes them as: 'unique, occasional, exhausting, exciting, and productive; they focus organizations on a particular goal during a finite period of time and allow us to sharpen our sense of purpose and impact.' To that I can only say: Yup!
Ms. Grace has obviously been there, done that, not only in raising money for capital, but every other kind of fundraising activity as well.
This book is well written, and it positioned at a higher level than most fundraising books. By that I mean that she treats fundraising as almost an art form. Something where you don't need to feel like you're begging for a handout. Highly recommended.Beyond Fundraising: New Strategies for Nonprofit Innovation and Investment, 2nd Edition OverviewDo you or your volunteers fear rejection or feel like a beggar when fundraising? Do you worry about soliciting donors too often? Are you tired of the relentless cycle of fundraising activities necessary to generate revenues for your programs?Beyond Fundraising: New Strategies for Nonprofit Innovation and Investment, Second Edition dispels these concerns and helps you:* Learn how to position your organization in the community as a constructive, vital, and successful social investment* Develop an investor relationship with donors and engage their values-based commitment capacity to make a difference in their communitiesIn this revised and updated Second Edition, fundraising expert Kay Sprinkel Grace presents her internationally field-tested core beliefs, principles, and strategies for developing long-term relationships with donor-investors and volunteers. Share in the wisdom and experience that have helped countless nonprofit organizations grow their base of support and go beyond fundraising into true donor and fund development.

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